Wild Berry
Wild Berry – America’s Best Incense Brand Since 1971
Step into the world of Wild Berry, the original handcrafted incense brand that’s been igniting senses and filling homes with unforgettable fragrance for over 50 years. Founded in 1971 in Oxford, Ohio, Wild Berry quickly earned its title as “America’s Best Incense”—and with good reason. Every stick, cone, and oil is hand-dipped in the USA using premium fragrance oils, high-quality materials, and a signature slow-burning base that delivers consistent, long-lasting aroma.
Wild Berry incense is more than just good-smelling—it's iconic. With a vast catalog of over 90 fragrances ranging from classic Patchouli to sugary Fruit Punch, every product is designed to awaken emotion, trigger nostalgia, or create a vibe. Their bold scents, clean burn, and vibrant packaging have earned them a cult following among incense collectors, aromatherapy enthusiasts, spiritual seekers, and everyday scent lovers.
(:1f525:) Shop the Full Wild Berry Collection
At Waterbeds ‘n’ Stuff, we carry the full line of Wild Berry products so you can build your perfect fragrance lineup:
- Wild Berry Incense – Includes Traditional 11" sticks, Shorties, Biggies, cones, backflow cones, citronella, and yard sticks
- New Fragrances – The latest scent drops and seasonal releases
- Fragrance Families – Explore by vibe: Earthy, Spicy, Fruity, Woody, Foodlike, and more
- Wild Berry Burners – Stick holders, backflow towers, and themed burners
- Wild Berry Wax Melts – Flameless fragrance with powerful aroma
- Fragrance Oils – Potent, versatile scent oils for diffusers and DIY use
- Incense Storage – Boxes, tubes, and holders to keep your stash fresh and organized
(:1f338:) Iconic Wild Berry Scents Include:
- Dragon’s Blood – Mysterious and resinous with a hint of spice
- Patchouli – Earthy, musky, and timeless
- Strawberry – Bright, juicy, and candy-sweet
- Lavender – A floral herbal blend that calms and clears
- Fruit Punch – A Wild Berry classic with mouthwatering fruity aroma
- Sandalwood – Warm, woody, and deeply grounding
- Vanilla – Soft and creamy with a cozy finish
- Fresh Rain – Clean, light, and atmospheric
- Cinnamon Bun – A sweet-spice bakery scent that fills the room
Whether you’re setting the mood for meditation, scenting your living room, keeping bugs away outdoors, or building a personal altar, Wild Berry offers a scent and format for every purpose. Many fragrances are available across multiple formats, so you can enjoy the same aroma as a stick, cone, wax melt, or oil.
Looking for a particular vibe? Explore our Fragrance Families to shop by scent style: Earthy, Woody, Fruity, Floral, Spicy, Fresh, and more.
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Wild Berry Traditional Incense Sticks - Wonderland, 100 Sticks
Wild Berry
Now: $20.00MSRP: $25.00Cozy up by the fireplace and dream of winter with Wonderland Incense Sticks from Wild Berry. Hand-dipped Wonderland incense sticks smell like a beautiful balance of Mother Nature featuring notes of snowy white birch and crisp bergamot surrounded by soft...60119Now: $20.00MSRP: $25.00 -
Wild Berry Backflow Incense Cones - Wizard, 25 Cones
Wild Berry
Now: $10.40MSRP: $13.0025 hand-dipped Wizard backflow incense cones, the smoke flows downwards in a backflow burner! An enchanting citrus scent with notes of Sicilian bergamot, sheer yuzu, coriander spice, silver birch, Atlas cedar and white musk. Wild Berry Backflow Incense...60288Now: $10.40MSRP: $13.00 -
Wild Berry Backflow Incense Cones - Fairy Dust, 25 Cones
Wild Berry
Now: $10.40MSRP: $13.0025 hand-dipped Fairy Dust backflow incense cones, the smoke flows downwards in a backflow burner! A fresh citrus scent with notes of bergamot, lavender, musk and patchouli. Fairy Dust is specially formulated to mask smoke odor. Wild Berry Backflow...60282Now: $10.40MSRP: $13.00 -
Wild Berry Incense Cones - Wizard, 100 Cones
Wild Berry
Now: $20.00MSRP: $25.00100 hand-dipped Wizard incense cones. An enchanting citrus scent with notes of Sicilian bergamot, sheer yuzu, coriander spice, silver birch, Atlas cedar and white musk. Wild Berry Incense Cones are 1" tall and will burn for approximately 30 minutes...60239Now: $20.00MSRP: $25.00 -
Wild Berry Incense Cones - Fresh Rain, 100 Cones
Wild Berry
Now: $20.00MSRP: $25.00100 hand-dipped Fresh Rain incense cones. A clean crisp fragrance with notes of bergamot orange, fresh lemon, rose, lavender, sweet herbs and warm musk. Wild Berry Incense Cones are 1" tall and will burn for approximately 30 minutes. Incense Cones per...60208Now: $20.00MSRP: $25.00 -
Wild Berry Wax Melt - Fairy Dust
Wild Berry
Now: $5.20MSRP: $6.50One 2 oz pack of Fairy Dust Wax Melt. A fresh citrus scent with notes of bergamot, lavender, musk and patchouli. Specially formulated to mask smoke odor! Size: 2 ounces / 6 wax cubes Fragrance: Fairy Dust Fragrance Notes: Citrus, Bergamot, Lavender,...60604Now: $5.20MSRP: $6.50 -
Wild Berry Fragrance Oils - Fresh Rain, 0.5 oz
Wild Berry
Now: $6.39MSRP: $7.99One of our hottest incense scents, the smell of rain is something that we can all appreciate. Bring that unique fragrance into your home with the floral scents of Fresh Rain Fragrance Oils from Wild Berry. Fresh Rain fragrance oil smell like a clean...60677Now: $6.39MSRP: $7.99 -
Wild Berry Biggies Incense Sticks - Wizard, 50 Sticks
Wild Berry
Now: $51.60MSRP: $64.50Magic happens when fruits and woodsy fragrances combine with Wizard Biggies Incense Sticks from Wild Berry. Hand-dipped Wizard Biggies smell like an enchanting citrus scent with notes of Sicilian bergamot, sheer yuzu, coriander spice, silver birch, Atlas...60261Now: $51.60MSRP: $64.50 -
Wild Berry Biggies Incense Sticks - Fresh Rain, 50 Sticks
Wild Berry
Now: $51.60MSRP: $64.50One of our hottest incense scents, the smell of rain is something that we can all appreciate. Bring that unique fragrance into your home with the floral scents of Fresh Rain Biggies Incense Sticks from Wild Berry. Hand-dipped Fresh Rain Biggies smell...60049Now: $51.60MSRP: $64.50 -
Wild Berry Biggies Incense Sticks - Fairy Dust, 50 Sticks
Wild Berry
Now: $51.60MSRP: $64.50Unique to incense, Fairy Dust Biggies Incense Sticks from Wild Berry are specially formulated to mask smoke odor. Scents of an old forest plus exotic patchouli makes Fairy Dust a great incense scent for the home or office. Hand-dipped Fairy Dust Biggies...60259Now: $51.60MSRP: $64.50 -
Wild Berry Shorties Incense Sticks - Tibetan Orchid, 100 Sticks
Wild Berry
Now: $11.60MSRP: $14.50After you've toured the halls of Shangri-La, step out into the garden and experience Tibetan Orchid Shorties Incense Sticks from Wild Berry. Hand-dipped Tibetan Orchid Shorties smell like a striking floral fragrance with balmy notes of bergamot, Asian...60084Now: $11.60MSRP: $14.50 -
Wild Berry Shorties Incense Sticks - Havana Blue, 100 Sticks
Wild Berry
Now: $11.60MSRP: $14.50When ocean waves roll onto the beach, they bring with them exotic scents of flowers and fruits. Havana Blue Shorties Incense Sticks from Wild Berry are the perfect soothing, relaxing scent for your home. Hand-dipped Havana Blue Shorties incense sticks...60266Now: $11.60MSRP: $14.50